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SFR Group

About us

SFR Group is a family of businesses working across hospitality, healthcare, retail, trade and real estate.

Our story

Many businesses, one name

SFR Group brings its Sister Concerns together under one name. Each concern runs its own business and serves its own customers, while the group stands behind all of them.

The group works across hospitality, healthcare, retail, trade and real estate, guided by one promise: Trust, Growth and Success.

What guides us

Vision, mission and values

Our vision

To be a name people can trust: a group whose businesses grow steadily and succeed together with the communities they serve.

Our mission

To run every Sister Concern honestly and with care, to serve our customers well, and to grow responsibly.

Our values

  • Trust - we keep our word to customers, partners and colleagues.
  • Growth - we improve a little every day and grow step by step, with care.
  • Success - we measure success by lasting results that everyone shares in.
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Our Sister Concerns

Meet the businesses behind the name

Each concern runs its own business and serves its own customers.